CampusTVs
This website was designed for innovative television rental startup CampusTVs. As a new company, the client needed to present a friendly, professional online identity to attract both customers and investors. After creating a site architecture I designed several rounds of layouts for the client, at each stage refining both the look and utility of the site. I also helped to focus the messaging on the homepage and throughout the site, honing the client's existing copy and writing new content where needed. I created an ordering system workflow and user interface, and brought in a programmer to create the backend functionality. (CampusTVs later hired the programmer for a permanent fulltime role.) The programmer and I were able to work collaboratively to streamline the ordering process, and were able to assist with a variety fundamental business decisions, including recommending a reliable and compatible payments processor. The completed site was an essential part of CampusTVs' successful launch, and the company continues to expand their reach and services offered.